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The US Congress has doled out 2 Trillion US dollars as stimulus checks amid the coronavirus pandemic. Millions of Americans will receive these checks; in fact, many people have already confirmed receipt of these funds. For the records, single persons will get $1200 while married couples will receive as much as $2400.
As this 2-Trillion-dollar-stimulus-fund is being disbursed, economists are already looking at how this will affect the total economy and the buying power of every receptor of this fund. What you should be thinking about however is how this fund will affect your sales in these times, and what your next marketing strategy should be.
Although the stimulus package is supposed to encourage customers to make purchases, it has not achieved its aim as many people have since postponed all optional purchases and don’t seem like they will be back any time soon. It now behooves on businesses to gain customers’ attention one way or the order and make sales despite the situation.
Many brands are trying to catch up; from giving out discounts daily to introducing new products. You might be wondering what creative ways by which you can gain the customer’s attention. Here are some strategies your brand can start using today: